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Hasbro, Inc.



Hasbro designs, manufactures and markets games and toys ranging from traditional to high technology. Its core brands include PLAYSKOOL, TONKA, SUPER SOAKER, PARKER BROTHERS, MILTON BRADLEY, TIGER and WIZARDS OF THE COAST. Hasbro's products encompass a variety of games which includes traditional board and card, hand-held electronic, trading card and role-playing games, as well as electronic learning aids and puzzles. The toy products include boys' action figures, vehicles and playsets, girls' toys, electronic toys and stuffed animal products, pre-school toys, infant products, children's consumer electronics, electronic interactive products, creative play and toy-related specialty products. The company also licenses to others certain of its trademarks, characters and other property rights for use in connection with consumer promotions and the sale of non-competing toys and non-toy products. Hasbro's principal business units include U.S. Toys, Games and International.


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